myths about “big data”

If I could borrow the neuralyzer for just one day, I would erase the phrase “Big Data” from the memories of all people.

Since you are reading this, I assume that you’ve definitely heard of what Big Data is and if you are like most, you have more questions than answers. People selling Big Data solutions make a lot of (false) promises and build a lot of hype around it, so this is an attempt to shed some light on the reality.

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time is like orange juice!

According to my orange juice theory, a day is like an orange and the amount of time that you have in a day to do your tasks is like orange juice.

With the right tools, techniques and determination, you can always squeeze a little bit more (juice) out of your day.


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